Our Story

Newborn parents know that putting a baby to bed too late or too early is a good enough reason for a loud cry. Or missing that medicine can quickly make that parent feel less in control. Routines are important and tracking helps with seeing those patterns but going through parenting for the second time, I was convinced that tracking is hard.

We designed Cubtale so that they are informative, easy to use and are integrated to the daily care routines. Unlike phones, Cubs do not expose infants to unnecessary radio-frequency radiation and they are a lot easier to use.

For those who are away from the home: I know how amazing it is to be notified when that bottle of milk is finished!